This is from the Government’s Touchbase newsletter, which cover Department for Work and Pensions’ updates.
The Pension Attention campaign co-led by the Association of British Insurers (ABI) and Pensions and Lifetime Savings Association (PLSA) has launched this week.
The purpose of the Pension Attention campaign is to drive a step change in pensions engagement. This year the campaign aims to go beyond awareness, prompting action and inspiring behaviour change among hard-to reach consumers aged 30 to 55.
The campaign is supported by throwback icon Timmy Mallett, English TV presenter, broadcaster, author and artist, who speaks about his past, present, and… pensions! Watch The Man Behind the Mallet to hear what he had to say: @PensionAttn (X, formerly Twitter) #PensionAttention #PayYourPensionSomeAttention, and website: Pension Attention