Yorkshire and Humber is the region with the highest adult smoking prevalence in England. Breathe 2025 is about how we can help make the next generation of children one that doesn’t smoke.
The campaign is being run by a collaboration of partners across Yorkshire and the Humber, individuals and organisations are being asked to show their support by going to the campaign website or Facebook page and signing up. This could be pledging to watch and share the Breathe 2025 video, or promising to display a Breathe 2025 poster. There are a range of simple actions to choose from. Visit the Breath 2025 website for more info.